Making Risky Progress

Is there something you’re not doing because it’s ‘risky’? Let’s talk about that…

We deal with risk every day. Driving a car, or for that matter just riding in a car, is risky! According to the CDC more than 32,000 people are killed and another 2 million are injured every year in car crashes! Okay…so it’s not risk you’re afraid of…

Maybe instead of saying you are avoiding risk, you could say you’re ‘playing it safe’ or ‘pursuing that safe career instead of the risky business or job opportunity with that startup. I say it has NOTHING TO DO WITH SAFETY!

Nope, you’re not looking for safety… you’re looking for predictability!

We’ve misused the word safety for so long, we don’t even realize it anymore. That job is no more safe than driving…in fact, IT’S MORE RISKY! In 2016, almost 20 million people were laid off or fired! 10x more than the number killed in car crashes!

So be honest, stop saying you want safety and acknowledge that you’re just comfortable with the predictable. THEN you can embrace the risk and start the change!

How to Make Happy Customers

Are your customers happy? Are you sure?

When you are running a business, it’s easy to slip into a way of thinking that your customers should be happy…just, well, because they are your customer. “I mean, they wouldn’t be my customer if they didn’t like my product, right?” Well, not necessarily.

Customer satisfaction is not a thing or a department… it is something everybody does every day.

https://www.youtube.com/watch?v=qybrhngJrcU

So how do you make customers happy? Solve their problems! Bonus points if you can make them feel special as you do it!

If you can find a way to set your own pride and need for confirmation aside and put instead put your customer first…you will win!