When To Flex and When to Focus

Why do plans always fail?

When I was growing up, the A-Team was all the rage on TV. One of the characters in that show had a saying, “I love it when a plan comes together!” Why is that such a great thing? Maybe because it is such a rare thing!

One of the most frustrating things to me as a business coach is to see people put so much time and effort into a business plan only to file it away and never look at it again. Is THAT why so many businesses fail? I don’t believe it is.

A business plan, any plan for that matter, is just a set of intended actions and expected outcomes. It’s not cast in stone and there’s no guarantee that the expected outcomes will happen. So why do we hold so tightly to plans if they’re not going to work out? IDK…THAT’s a great question!

Many a business owner and entrepreneur have had to cut their dreams short not because of lack of planning … most do a pretty good job of that. No, I believe they fail because once the plan is done, they hold more tightly to the plan than they do the desired outcome! In fact, I’ve probably read hundreds of business plans that didn’t describe ANY desired outcome!

How do you make decisions if you don’t know the outcome you’re trying to create?

As Kathryn says in our quote of the day today, “…[be] focused on the goal but flexible in your execution.” You may think a pop-up shop is THE way to go, so you struggle and suffer for two years… when all along you could have been posting your products online!

Take a minute right now and try to articulate your goal, out loud, in one sentence. If you can’t do that, then you don’t have a firm grasp on what you’re trying to accomplish. Don’t do any more planning till you know what you’re building…your odds of creating a successful plan will go way up!

If you need help with your plan, DM me or follow me on my website at www.ThomRigsby.com (link in bio).

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